Fort Worth, Texas
Jurelle, born Quentin Jurelle Smith-Burley and formerly known as Juise Leroy, is a recording artist and songwriter from Fort Worth, Texas, and founder of Panther City Records.
Current priority release
Fort Worth, Texas—music, visuals, and independent movement in one campaign.
A Fort Worth artist shaped by real life, resilience, transformation, discipline, family, and ownership.
Jurelle marks the independent chapter of Quentin Jurelle Smith-Burley’s career, following his earlier work as Juise Leroy. The focus is direct connection, lasting work, and building Panther City Records from the ground up.
03 / Visuals
04 / Independent label
Home of flagship artist Jurelle, built around ownership, direct connection, and long-term legacy.
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05 / Merchandise
Music and merchandise belong in the same world. Shop the official Jurelle and FW.TX merchandise collection.
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